Rounding the circle: taking steps t… – Information Centre – Research & Innovation

Worldwide overconsumption is not sustainable and it is starting to be progressively evident that severe alterations need to be made. EU-funded analysis is supporting to guidance the transition to a round economic climate by determining productive organization products and how to carry out them.


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It has been estimated that if we proceed to are living as we are, global intake of uncooked supplies, these kinds of as fossil fuels, metallic and minerals, will considerably exceed the resources in fact available. Squander era is also growing at an exponential amount and is swiftly poisoning the world. While organization as common is no for a longer time an option, producing the adjust to a additional sustainable product is not often straightforward or clear.

The EU-funded R2PI task established out to recognize round organization products that are already being place into practice and to look at how they operate via in depth case experiments. Carried out across Europe, these experiments lined six priority sectors: h2o, development, electronics, meals, plastics and textiles.

Not only did the results of this analysis issue to productive organization product designs but they also highlighted the major barriers and enablers to their widespread adoption, thus tracing a path for other firms wishing to comply with this route.
‘Our regular “linear” economic climate is extremely wasteful and carries a big environmental footprint. Transitioning to a round economic climate, in which resources are held within just the process as extended as feasible, via maintenance, reuse, recycling or comparable strategies, is a key action toward preserving the world and selling community positions and well-being,’ claims task coordinator Alexis Figeac of the Collaborating Centre on Sustainable Consumption and Generation (CSCP) in Germany.

Modelling the long term

The project’s key results bundled drawing up organization tips – action-by-action techniques and equipment getting providers on an ‘innovation journey’ toward the round economic climate organization products.

It also established a coherent typology of organization products for the round economic climate and determined the a variety of aspects that either aid or probably hamper productively transitioning to a round economic climate organization product (CEBM). R2PI determined seven CEBM designs and highlighted how every single one particular functions. The designs bundled resource recovery round sourcing co-merchandise recovery remake or recondition and accessibility or effectiveness-centered transactions.

The task web-site now presents a wealth of open up-source material on techniques and equipment for applying productive CEBMs in every single of these parts. It also details the way to guidelines which could assistance velocity up the widespread implementation of a round economic climate.

‘Scaling up the round economic climate from entrance-runners to the mainstream financial gamers will make a decisive contribution to accomplishing climate neutrality by 2050 and decoupling financial progress from resource use,’ Figeac details out. ‘Our case experiments show that not only is it feasible to help save on resources and make financial gains, but the round product usually results in stronger consumer bonds and a cooperative somewhat than a transactional strategy to shopper relationships.’

R2PI also bundled an academic element with the participation of many universities. The project’s written content was structured into an academic course by the Ecole Supérieure de Commerce de Paris (ESCP Company College) when many other courses ensuing from or informed by R2PI results are now coming on the web.

The R2PI web-site is an vital resource for any individual interested in the round economic climate and presents concrete equipment and steerage for the implementation of productive CEBMs. As these kinds of, it has made a key contribution to the objectives established out in the European Commission’s new Circular Economy Action Plan adopted in March 2020 and the European Green Offer for a sustainable EU economic climate.

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