LPL Financial Celebrates 30 Years of Advisory Innovation

The launch of the Strategic Asset Administration System place LPL and its advisors at the forefront of the revolutionary shift to price-primarily based providers

CHARLOTTE, N.C., Dec. 01, 2021 (Globe NEWSWIRE) — LPL Fiscal LLC (Nasdaq:LPLA) now announced the 30th anniversary of its Strategic Asset Administration (SAM) advisory platform, a single of the to start with-ever, totally price-primarily based platforms in the fiscal providers marketplace. The platform paved the way for the firm’s ongoing advisory innovation. Now, LPL serves almost $600 billion in advisory property, which include almost $300 billion of property in SAM, and the company is a leading custodian to RIAs, institutional packages and impartial advisors, supporting the supply of personalised fiscal assistance**.

The notion for SAM grew out of concepts and suggestions from LPL advisors who expressed their desire for a platform that could dwelling numerous mutual resources under a single account and allow them to cost purchasers an annual price alternatively than commissions. The platform introduced in 1991 and was broadly embraced by LPL advisors. It accumulated $five billion in property in just a few years, driving growing differentiation for LPL and the firm’s potential to form the future of assistance.

“With the introduction of the SAM platform 30 years in the past, LPL and our advisors ended up at the forefront of a revolutionary shift, leading the marketplace to a much more personalised way of giving fiscal assistance,” mentioned Rob Pettman, LPL govt vice president, Prosperity Administration. “Today, we manage our dedication to advisor partnership, advisory innovation and leading into the future of assistance. Our intention is to equip our RIAs, institutional packages and impartial advisors with the industry’s most assorted and compelling suite of prosperity management solutions, offering them the potential to differentiate their procedures and deliver excellent assistance to their purchasers. As we seem ahead at 2022, we will showcase further more innovation that presents our advisors much more choice, convenience and handle.”

About LPL Fiscal
LPL Fiscal (Nasdaq: LPLA) was started on the basic principle that the company should operate for the advisor, and not the other way all-around. Now, LPL is a chief* in the markets we provide, supporting much more than 19,000 fiscal advisors, 800 institution-primarily based financial commitment packages and 450 impartial RIA companies nationwide. We are steadfast in our dedication to the advisor-centered product and the belief that Us residents have earned accessibility to personalised steering from a fiscal advisor. At LPL, independence usually means that advisors have the independence they have earned to select the enterprise product, providers, and technological know-how means that allow them to run their fantastic practice. And they have the independence to take care of their consumer relationships, simply because they know their purchasers ideal. Simply just place, we consider care of our advisors, so they can consider care of their purchasers.

*Best RIA custodian (Cerulli Associates, 2019 U.S. RIA Marketplace Report) No. 1 Unbiased Broker-Dealer in the U.S (Dependent on overall revenues, Fiscal Planning magazine 1996-2021) No. 1 service provider of third-celebration brokerage providers to financial institutions and credit rating unions (2020-2021 Kehrer Bielan Exploration & Consulting Yearly TPM Report) Fortune five hundred as of June 2021

**Data as of ten/31/21.

There is no assurance that Strategic Asset Administration accounts are ideal for all buyers or will produce good outcomes. The invest in of specified securities will be demanded to have an affect on some of the methods. Investing will involve challenges which include possible loss of principal.

Securities and advisory providers available as a result of LPL Fiscal LLC, an SEC-registered broker-vendor and financial commitment advisor. Member FINRA/SIPC.

Throughout this interaction, the terms “financial advisors” and “advisors” are used to refer to registered reps and/or financial commitment advisor reps affiliated with LPL Fiscal LLC. We routinely disclose details that may possibly be important to shareholders in the “Investor Relations” or “Press Releases” part of our web site.

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Media Contact:
Lauren Hoyt-Williams
(980) 321-1232
[email protected]